You know the saying "There is no rest for the wicked," right? Well, in our case, the expression would most aptly be "there is no rest for...

We all love reading e-books, but writing e-books that people love to read, well, it is a whole different story. If you are like me and...

The content marketing world is rapidly expanding, and companies are spending increasingly more significant amounts of their budget on...

We have been programmed to think that experience is everything. The more experienced you are in doing something, by default, the better...

Ah! User Personas! Every marketing 101 class begins with the user persona. Every expert will tell you that you must absolutely have one....

“Music and rhythm find their way into the secret places of the soul” Plato. Everything in life has a rhythm: the rain, the sea waves, our...

Gather up fellow content writers. I have a theory. About Superman. You know that he is busy saving lives and all, rescuing damsels in...

As a writer, you spend hours and hours creating valuable content. You dwell over your every sentence, making sure that each is a mini...

Our Press Writing Tips for This Day and Age Are quotes losing their place in press writing? Even though a quarter of journalists rank...

Email marketing is a digital marketing strategy that allows a business to develop relationships with potential or recurring buyers based...

Our 10 best practices for writing for mobile Readers are consuming more and more content on their mobile devices. Have you thought about...

Yesterday, I had my weekly zoom therapy session with my best friend, Amy (thank you, Covid, and lockdown measures). In between coffee and...

Freelance writers are masters at hustling. They know how to survive and thrive in the competitive space of freelance writing. But if you...

Twitter is powerful social media, but newcomers often wonder what they can do within 280 characters. The answer is….a lot! Whether you...

Let’s begin this guide by admitting one universal truth: most people don’t really know the true essence of content. To an agency, a...

When writing or revising any document, whether its a novel, an article, marketing copy, website copy, etc., you need to keep a lookout...

Working from home can be a dream come true because you have a new-found sense of freedom. You still work, but you get to set your...

Companies hire freelance writers or content agencies to develop content that captures and converts leads. During the process, the author...

When you’re on vacation and you realize you don’t know what day it is, you know you’ve reached that point of total relaxation. In today’s...

The numbers keep growing. From the number of COVID cases to the number of Americans unemployed, to say this is a difficult time is an...